Showing posts with label pic. Show all posts
Showing posts with label pic. Show all posts

Friday, March 13, 2009

Smart marketing

Saw this pic in a wonderful post at Rush.me's blog and it immediately reminded me of a conversation with a friend not so long ago. Marketing is one of the tougher jobs in corporate bizz, it needs you to actually make someone pay for your company's products and therefore requires a lot of skills right from understanding the customers, their needs and values, and matching them with your product. Another friend of mine constantly echoes the theory that every job in this world is essentially salesmanship. Everyone is constantly selling something, a product, a skill, a job, a service, your time, your attention, your knowledge. And in this world of transactions, some do better than the others because they do the marketing smarter. That, is essentially "survival of the fittest" in slightly non-Darwinesque words. If there's demand for something, there's scope to sell something. The smartest entrepreneurs tap untapped demands. The survivors in a recession-hit market will be those who sell themselves well, to the shareholder and to the customer. It's almost...obvious. :) And then I'm reminded of a certain discussion where we concluded gloomily that we (me and people like me) are so unlike the target demographic most marketers target (the average 22 yr old middle class urban Indian girl). It's almost unfair, not just crporate houses making clothes and accesories, even smart eligible nice guys constantly eyeing that demographic also completely overlook me (and few like me). Almost...
:)
I need chocolates!

Monday, March 09, 2009




A tiny hole
in the heart, now sore
A beautiful mole
wet on the shore
Bits of soul

strewn across the floor

I, whole
walk out the door

Friday, October 31, 2008

Mr. Money

I am Magic.
I can't buy happiness, but happiness can't buy me either.
I can't buy you friends, but I can buy you better enemies.

I can disappear in trillions from economies, and yet have exactly the same number of bills floating around.

Everyone wants me
, yet I can never satisfy a lover. :(
I am never enough!
But the truth is, my friend, I am always more than what you think you need.

Friday, August 08, 2008

Sarcasm


Sarcasm is entirely lost on some people. Aaargggghhhh...

Monday, August 04, 2008

Think!


Ego from self-respect, optimism from denial

love from possession, may be a very thin line
But it's impossible to escape behind lines and lies
in the mirror of one's own eyes

Friday, June 27, 2008

Dedicated to IIT girls


WATCH OUT!!

No matter how smart and sweet you are,
(and one day you'd surely be noticed for that too)
if you keep on outdoing them all the time,
(and making them feel suicidal)
one day they will get back at you.
By hook or by crook.

(just to be fair, you know...though I'm sure Vik n others would find better captions :P :P)

Thursday, June 26, 2008

Dedicated to IIT guys

No matter how big you are, everyone needs a good shower.
Everyone. Everyday.

P.S. A junior of mine recently set a record of 78 bath-less days. Some people I know, despite the terrible humidity, seem set to challenge it. I'm gifting deodorant tomorrow.

Tuesday, June 17, 2008




Falling out

of love
is as soundless
as falling in,
only much much
much slower.

Saturday, May 10, 2008

Friday, December 14, 2007

Reality


"A reality is defined by the limitations of the consciousness that perceives it."

Thursday, September 06, 2007

Mobile (m)adness




Seriously, how "intelligent" is advertising on mobile phones by service providers? Not talking of "professional"services like mGinger Admad etc, brilliant ideas gone bust, but of the regular dose of phone beeps Hutch, Airtel, Idea, Reliance et al gift us. Some of it actually is good stuff, like more messages about schemes and recharges when my balance/validity is low and stuff, but most of the time, I get stuff like "Click ####### for beautiful pics of Pamela Anderson"or "sexy beach wallpapers"or some funny crap like that. Of course I never click those links, but frankly, I've never got one about hot hunky guys, or any of the male actors. And since the connection is in my name, some marketing guru should have ad the sense to tap female usage by at least remotely targetted messages (unless of course, they've assumed I'm lesbian). Assuming this way of making money is profitable on the whole, they're missing a lot of profit by skipping the women subscribers then, which should be substantial too.

Meanwhile, mobile menace in the age of mobility boom continues.

Cheers to that.


Tuesday, March 21, 2006



Kaagaz pe bikhri syahi ki tarah
Mohabbat mein do pal ki judai ki tarah
Karti hai nafrat wajood tak se mere
Ye duniya aj-sachchai ki tarah...